Cookie Policy

Last updated: 1 September 2026

This Cookie Policy explains how Angling Performance uses cookies and similar technologies when you visit our website.

Angling Performance is operated by Nigel Shipp, trading as Angling Performance.

You can contact us at:

Email: nigelshipp@anglingperformance.com
Telephone: 07456 477077
Website: anglingperformance.com

1. What Are Cookies?

Cookies are small files that may be placed on your computer, smartphone, tablet or other device when you visit a website.

Cookies can be used to make websites function correctly, remember preferences, provide security, understand how visitors use a website and support features provided by third-party services.

Similar technologies, such as local storage, tracking pixels, scripts and tags, may also be used for comparable purposes.

2. How We Use Cookies

Angling Performance may use cookies and similar technologies to:

• Ensure the website operates correctly
• Maintain website security
• Remember your cookie preferences
• Understand how visitors use the website
• Measure website traffic and performance
• Support contact and enquiry forms
• Display embedded video content
• Support embedded social media content where used
• Improve the website and our services

We do not use non-essential cookies or similar tracking technologies until the appropriate consent has been obtained where required by law.

3. Types of Cookies We May Use

Strictly Necessary Cookies

Strictly necessary cookies are required for essential website functions such as security, website operation and remembering your cookie consent choices.

These cookies do not require your consent where they are strictly necessary to provide the website or a service you have requested.

Analytics Cookies

We may use analytics technologies to understand how visitors use the Angling Performance website.

This may include information such as:

• Which pages are visited
• How visitors arrive at the website
• How long visitors spend on particular pages
• General information about devices and browsers
• Approximate geographic information
• How visitors interact with website content

We may use Google Analytics 4 (GA4) for this purpose.

Analytics cookies and similar technologies will only be used where the appropriate consent has been given.

Functional Cookies

Functional cookies may be used to provide additional website features or remember choices you make.

Some third-party services embedded within the website may also use cookies or similar technologies to provide their functionality.

Marketing and Social Media Cookies

If we use embedded social media content, social media providers may use cookies or similar technologies when that content is displayed or interacted with.

These technologies may allow the relevant provider to recognise your device, understand your interaction with embedded content or associate activity with an existing account you hold with that provider.

Where these cookies are not strictly necessary, they will only be activated after the appropriate consent has been given.

4. Google Analytics

We may use Google Analytics 4 to help us understand how visitors use our website.

Google Analytics may collect information about website usage, devices, browsers and interactions with website content.

Where Google Analytics is used, it will be configured to respect the consent choices made through our cookie consent system.

Analytics tracking will only be activated where you have consented to the relevant category of cookies or tracking technologies.

5. Embedded Video Content

The Angling Performance website may contain videos embedded from third-party video platforms.

Depending on the platform used, embedded videos may use cookies or similar technologies to provide video playback, remember player preferences, measure viewing activity or provide other functionality.

Where these technologies are not strictly necessary, they will only be activated after the appropriate consent has been provided.

The relevant video provider may process information in accordance with its own privacy and cookie policies.

6. Social Media Content

The website may contain links to social media platforms and may occasionally include embedded social media content.

Normal links to social media websites do not necessarily place social media cookies on your device simply because you visit the Angling Performance website.

However, embedded content supplied directly by a social media provider may use cookies or similar technologies. Where consent is required, this content or its associated tracking technologies will not be activated until the appropriate consent has been given.

7. Fluent Forms

We use Fluent Forms to provide contact and enquiry forms on the website.

The form system may use cookies or other technical functionality where necessary to process forms, prevent spam, maintain security or ensure that submissions operate correctly.

Information submitted through a form is handled in accordance with our Privacy Policy.

8. Skool

Our training programme and membership community is provided through Skool.

The Angling Performance website may contain links directing visitors to Skool. Simply following one of these links takes you away from our website and onto the Skool platform.

Once you visit Skool, its own cookies, privacy practices and terms will apply.

9. Third-Party Cookies

Some services used on our website may be provided by third-party organisations.

Depending on the features active on the website, third parties may include:

• Google, including Google Analytics
• Video hosting or streaming providers
• Social media providers
• Website security or anti-spam services

Third-party providers are responsible for their own cookies and privacy practices. We recommend reviewing their privacy and cookie information where appropriate.

10. Managing Your Cookie Preferences

When you first visit the website, you will be provided with cookie controls that allow you to manage your preferences for non-essential cookies and similar technologies.

You can choose which categories of non-essential cookies you wish to allow.

You can also change your cookie preferences later using the cookie settings controls available on the website.

Withdrawing consent will not affect the lawfulness of processing that took place before your preference was changed.

11. Browser Cookie Controls

Most web browsers allow you to control cookies through their settings.

Depending on your browser, you may be able to:

• View cookies stored on your device
• Delete existing cookies
• Block all cookies
• Block third-party cookies
• Allow cookies only from selected websites
• Delete cookies automatically when the browser is closed

Blocking strictly necessary cookies may prevent parts of the website from functioning correctly.

12. Changes to the Cookies We Use

The cookies and technologies used by the Angling Performance website may change as we add, remove or update website features and third-party services.

Our cookie consent system may provide more detailed information about individual cookies currently detected or used by the website, including their purpose and category.

We will review our cookie use periodically and update this Cookie Policy where necessary.

13. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to our website, services, technology or legal requirements.

The latest version will be published on this website and the date at the top of the policy will be updated when material changes are made.

14. Contact Us

If you have any questions about the cookies or similar technologies used by Angling Performance, please contact:

Email: nigelshipp@anglingperformance.com
Telephone: 07456 477077